Latest Posts
Be Kind, Sell More!

How being kind can help you sale more? The premise of  "The Thank You Economy" by Gary Vaynerchuk is that, with changes in the economy brought about by the growth in social networking and online engagement, businesses need to become more customer-centric if they are to survive and grow in the new ...

How to Determine Who Your  Ideal Customer (Avatar) Is

If you’re like a majority of business owners or marketing professionals, most likely you instinctively understand that a major key that unlocks the doors of success comes with knowing who your ideal customer is.  However, have you ever sat down to create an outline for a presentation, a blog ...

Facebook Ads vs. Boosted Posts

Whether you’re in the Boosted Posts camp or you’re a firm believer of Facebook Ads, both have their advantages and advantages. In this section, we’re going to be looking at key features.

7 Useful Skills to Learn for 2020 Success

Being an entrepreneur is something that a lot of people dream of becoming. It’s a great dream to have and there are so many avenues open to the person who’s willing to put in the effort to make the business succeed. Part of succeeding means being honest about areas that you feel you lack in, ...

[Infographic] 7 Ways To Find More Local Fans

If you run a local business, you need to attract local customers. Advertising on Facebook can increase brand awareness and visibility but it’s important that your reaching your local audience, otherwise your wasting time and money. Check out 7 ways you can increase your local fan base: Use ...

How To Create A Marketing Plan And Increase Your Chances Of Success

You have a great product to promote but you’re not sure where to start. The best place to start is by creating a marketing plan. A marketing plan includes figuring out your business identity, determining who your competition is, who your target audience is, what your unique selling proposition is, ...

How To Advertise On Facebook – The Beginners Guide

The probability that you are already using Facebook and connect personally and professionally through the post is very high, as Worldwide, there are over 1.49 billion monthly active Facebook users in 2015. But have you thought about using Facebook Ads for your business? The average online ...

How To Implement And Measure Your Social Media Strategies

It is essential to set goals that are achievable for all social media marketing activities that you perform to ensure that you don't waste valuable resources, time and money. Otherwise, you could end up with a lot of frustration. It is very important that each marketing strategy is tested and ...

Tailoring Facebook to Your Business Goals

If you don't know what Facebook is, chances are you've just returned from seventeen years lost in the mountain jungles of Patagonia. Realizing its actual importance in today's online marketing, however, is something lots of online entrepreneurs miss. Just to make things clear, Facebook holds #2 ...

Science of Social
Logo